David Saef, Chief Instigator, Freeman
David is a leader of Freeman's strategy practice and has a 20-year career leading strategic planning and growth strategies, sponsorship strategy and sales, organizational and event transformation, and measurement services. He has led engagements for industry leaders such as Disney, Indeed.com, expRealty, Mortgage Bankers Association, Sweet & Snacks Expo, Access Intelligence, RE+, AVIXA / InfoComm, American Heart Association, and Association of Equipment Manufacturers. Before to joining Freeman, David led the GES Global Strategy team to design and execute engagement programs for Pfizer, Boeing, Penton (Informa) and California Dental Association.
David has served as an executive board member at BPA Worldwide, a nonprofit auditor of media circulation, events and sustainability practices. He is a frequent industry speaker at IAEE, PCMA Convening Leaders, Exhibitor Live, HCEA, IMEX and Large Show Roundtable.
David earned an MBA from The Wharton School and an M.A. of International Studies from the Lauder Institute at the University of Pennsylvania. He received his B.A. in Russian and Soviet studies from Harvard College.